Abu Dhabi, UAE

Elevated standard to Abu Dhabi’s real estate market

Rising to shape the future economy

The Federal Government of the UAE invested heavily in a strategic infrastructure project that would transform the nation – the development of a rail network.

UAE’s largest industrial conglomerate and a driving force for implementing the Abu Dhabi government’s industrial diversification policy

The ultimate destination to work, live, and play, a place where families can enjoy unforgettable experiences and make lasting memories.

Extensive Ethnographic research on Emiratis was done, commissioned by Brash and was the bedrock of the strategy and brand expression.

A challenger brand to cement the bank’s reputation in its forward-thinking and highly customer-centric approach

A luxury retail destination as an irresistible force for Abu Dhabi’s residents & visitors.
Ajman, UAE

Repositioning a unique destination and help elevate Ajman to the level of its compatriot Emirates
Amaala, Saudi Arabia
The Red Sea retreat awakening the world’s imagination
Amman, Jordan

Defining a strategy and style to enable a global brand to enter a new regional market
Bahrain

Batelco, the leading digital solutions provider in the Kingdom of Bahrain, continues with its commitment to enhance customer experience.
Bangalore, India

Combining a powerful ‘sense of belonging’ with an aura of prestige.
Beirut, Lebanon

The making of the most innovative and admired waste management company
Belgrade, Serbia

A monumental master-planned district set to restore the city’s reputation for greatness.
Cannes, France

A culture where you don’t just wear Gold – you become it
Chelambra, India

Traditional wisdom meets modern medicine and data-driven tech
Doha, Qatar

Branding Qatari Diar’s $5.5B Mega Entertainment Project

A Strategy-Led Brand Identity for Qatar’s Flagship Destination

Exceptional entertainment experiences
Dubai, UAE

Sustainable luxury meets untouched beauty

Conveying innovation, sustainability, and ensuring consistency

Solidify position as an innovative, forward-thinking leader

Inspiring trust and redefining the future of Dubai living

DEWA was a company that was intertwined with life on a daily basis in Dubai, and held a solid reputation both in the region and globally.

We undertook a rigorous brand health check exercise to ensure that the brand positioning, assets and experience was best set up to facilitate the next stage of prosperity for the group.

Evolving the brand to signal readiness 
for UAE’s vision 2071 whilst responding to increasingly complex global dynamics.

Resolving legacy brand challenges in order to lay out an optimal future path

A brand to signal Innovation, Connection and Protection
Geneva, Switzerland

A full VR car configurator experience that would provoke excitement and demand
Goldcoast, Australia
Outshining the Gold Coast
Guangzhou, China

Modernising a brand to align it with technology-inspired changes in lifestyles
Hanak, Saudi Arabia
Redefining luxury travel as the gateway to Saudi Arabia
Hong Kong, China

A pioneering on- and off line user experience in banking
Istanbul, Turkey

Ensuring a higher quality of life and platform for growth on Anatolian side of Istanbul
Jeddah, Saudi Arabia

A leading provider of hygiene and cleaning solutions
Johannesburg, South Africa

Transforming Tsogo Sun’s latest acquisition ‘The Grace’ into a boutique destination worthy of Johannesburg’s coolest neighbourhood.
Kerala, India

An iconic football brand instilling honour and pride

Igniting connectivity, collaboration and prosperity
Kochi, India

Igniting connectivity, collaboration and prosperity
London, UK

A Market intelligence leader at the frontier of mapping new waves of emerging economies

Conversations conserved for future generations to come

An iconic luxury hotel thriving on its legacy

Redefining the vision and purpose of the global business aviation company

Soho’s Premier Salon: Where Style Meets Conversation

Transforming perception, from an authoritative voice to an influencer.

‘Owning the buzz’ of a newly up-and-coming London borough.
London reborn: A heritage. A destiny. A legacy.
Transforming London’s most historic address
Los Angeles, USA

Beverly West is developed by Emaar Group, the internationally recognised real estate company and the creator of Burj Khalifa.
Moscow, Russia

Using high-quality branding to reset perceptions in Moscow’s super-prime sector.
Mumbai, India

Helping a large group move its brand presence from good to great

A premium residential destination offering a unique perspective
Muscat, Oman

Redefining Luxury Living in the Heart of Muscat
Qiddiya, Saudi Arabia
Designing and devising the world’s first city built for Play
Riyadh, Saudi Arabia

A new e-service to ignite transformation into a mature economy
Developing the worlds newest and most dynamic downtown
Saudi Arabia

A new service brand, set to serve excellence across new industries
Seychelles

Repositioning a unique destination for an evolving UHNW customer.
Singapore

Re-defining luxury in an over crowded real estate market by catering to the lifestyle and cause-driven needs of UHNWI’s
Sydney, Australia

Building a brand for a vibrant and desirable community.

Based on authenticity and heritage

Visionary Investment Group’s flagship luxury hospitality brand.
Australia’s first super prime residence
Tuscany, Italy

The Art of Mediterranean Living
Ventimiglia, Italy

Wellness and lifestyle offerings
A New Chapter for the Italian Riviera: Where Tradition Meets Innovation
Worldwide

A brand that will shape the Next Generation of Golf Entertainment
Yas Island, Abu Dhabi

When Yas Links wanted the brand experience to match the golf experience, we enabled them to transcend its local origins – allowing it to swiftly become the ‘Best Golf Course in the Middle East’.

Capturing a new energy to reposition Abu Dhabi’s residential offerings

Creating a real, lasting legacy

We’re at work, call us .

Copyright © Brash 2025

UX Copywriter


London

Communication is at the core of what we do. We’re looking for a skilled writer who knows how to craft compelling, on-brand engaging messaging. You’re a marketing expert, a sharp editor, and a pro at collaborating across teams to create seamless customer experiences. As part of our Copywriting team, you’ll shape Brash’s tone of voice, refine our messaging, and create content that enhances user experience—making every interaction feel effortless and engaging.

At Brash, we champion diversity and bold ideas. If you’re ready to shape the future of user experience, apply now!

What you’ll be doing:


What you’ll need:


Senior Freelance Designer

London

Communication is at the core of what we do. We’re looking for a skilled writer who knows how to craft compelling, on-brand engaging messaging. You’re a marketing expert, a sharp editor, and a pro at collaborating across teams to create seamless customer experiences. As part of our Copywriting team, you’ll shape Brash’s tone of voice, refine our messaging, and create content that enhances user experience—making every interaction feel effortless and engaging.

At Brash, we champion diversity and bold ideas. If you’re ready to shape the future of user experience, apply now!

What you’ll be doing:


What you’ll need:


Account Director

Dubai

Communication is at the core of what we do. We’re looking for a skilled writer who knows how to craft compelling, on-brand engaging messaging. You’re a marketing expert, a sharp editor, and a pro at collaborating across teams to create seamless customer experiences. As part of our Copywriting team, you’ll shape Brash’s tone of voice, refine our messaging, and create content that enhances user experience—making every interaction feel effortless and engaging.

At Brash, we champion diversity and bold ideas. If you’re ready to shape the future of user experience, apply now!

What you’ll be doing:


What you’ll need: